Sam Allcock

Sam Allcock is a digital PR entrepreneur and publisher with over two decades in SEO, content and media. He founded PR Fire, the pay-as-you-go press release distribution service, and has worked with brands including Red Bull, Nokia and Liverpool FC. He contributes to HuffPost, HubSpot and The London Economic, and owns a portfolio of news and media titles, of which On Track Magazine is one.

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Author: Sam Allcock

260 companies confirmed for Taichung Bike Week 2026, the closed-door trade event shaping next year’s bike tech.

Pon.Bike UK adds three Account Managers and other roles as the distributor grows its commercial team to support dealers nationwide.

Altura appoints Matthew Wales as Brand Promoter to support independent bike dealers across the UK and Ireland.

Castelli grows its Espresso collection with new bib garments and refreshed layering pieces for tricky autumn conditions.

The Bicycle Association, FCA and Novuna are hosting events for retailers to discuss finance options for shops and brands.

Clive Mitchell Cycles opens an 11,000 sq ft showroom in Cornwall, meeting growing local demand for cycling gear and expertise.

Marches Parts Company will showcase Bridgedale socks and PNW Components among other brands at the 2026 CIN LIVE trade show.